Podcasting is effective, passive and low cost marketing. Get started for free with SoundCloud and reach your audience in the audio format…
Marketing
The posts in this category include information on small business marketing...
Social Networking On Your Day Off
Do you participate in social networking? Not Twitter or Facebook, but real social clubs and groups for indulging your hobbies, interests…
Boost Your Biz Using Local Web Directory Listings
In this 10 minute video I demo the value of free online business listing directories for the purpose of publishing your business information to be discovered by search engine users…
Twitter Tweet Chats: The Good, The Bad and The Spammy
Tweet chats are a great way to network on Twitter and build relationships with your peer group or potential clients. In this post I share tips and warnings…
Automatically Post Any RSS Feed to Twitter via Sniply and TwitterFeed
Here’s a novel way to use free social tools to add an extra dimension to your Twitter content curation. The system uses Sniply and Twitterfeed…
Is Offline Marketing Still Relevant in a Digital World?
While more of us continue to spend time on mobile devices or desktop computers, is it still worthwhile for businesses to invest in offline media?
Simple DIY Excel Customer Management Database 🗒️
Small Businesses are advised to keep sales/enquiry records in a spreadsheet as part of their customer management activities…
Leverage Seasonal Sales Trends
How the peaks and dips of seasonal sales trends offer a window of opportunity for pushing sales…
Web Designers: Create Community Websites to Promote Your Services
A good way to promote your local website design business is to create a website providing something of value or that solves a problem in the community…
Future Privacy Regulations: How Will These Affect Telemarketers?
Over the years the telemarketing industry has gotten away lightly in terms of regulations. This is changing as the EU rolls out greater data protection laws…
Beginner’s Tips for Email Marketing Strategies
Successful email marketing campaigns are based on preparation, clear messages, proper delivery, and analysis. Here are some tips to help you…
How to Beat Anti-Social Media Marketing 🤜🏼
When you begin your social media marketing activity, look objectively at your business messages and think what exactly you are bringing to the table…
The Dreaded Marketing Plan: Do You REALLY Need One?
Your marketing plan exists for identifying price points, markets, costs and competition. Here are some tips for coming up with a coherent plan of action…
5 Ways to Make Your Small Business Look Bigger
There are a few creative ways to use technology and resources to improve the perception of our operation. We can apply a more professional veneer…
Local Business Content Marketing Ideas 🍎
A local business should be thinking of how to connect with customers instead of broadcasting. If your product/services are as good as you believe, prove it…
Twitter Mood Predicts Market Trends?
As a small business you may be interested in a piece of research suggesting that Twitter can foresee the general mood of financial markets…
Facebook Are In Business to Make Money, Not Friends
Our favourite social network may have started as Mark Zuckerberg’s dorm room pet project but we must remember it is public property with a profit margin…
Google Plus Brand Page Backlink Tips
Are you using a Google Plus Brand page? Make sure you’re getting the most out of it for potential referral traffic to your website and other social channels…
Business Card Idea: Hand Stitched Price Tag
If your business is arts/crafts related you might be interested in these hand made business cards. I use them whenever I sell artwork in locally…
The Power of Google Plus for Local Businesses
Social media sites are continuing to gain influence in Google’s ranking algorithm. Naturally, Google favour their own Google Plus social tools in search results…