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Small Biz Geek

Small Biz Geek

Small Business Design, Marketing & Technology Journal

Solving small business design, marketing & tech problems

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The Internet

The posts below are related to the subject of the internet...

Is Generative Engine Optimisation (GEO) the Answer to the Future of Search? 🎨

Published: November 8, 2024; Updated: February 8, 2025 Filed Under: Internet, Marketing

Photo of bar of soap embossed with Google logo

Search engine optimisation (SEO) is evolving (or is that mutating?) once more as generative AI answer engines like ChatGPT and Perplexity eat someone’s lunch.

The Classic Social Media Trend Destined to Ruin Your Business 😭

Published: September 27, 2023; Updated: January 21, 2025 Filed Under: Internet, Marketing, Social

Graphic of a shadowy finger wearing coat and hat standing over a man on his knees

Diversify your business marketing strategy beyond the social media “rug pull” to safeguard yourself from those predictably uncertain Big Tech changes.

Cream of the Crap: How Fake Reviews, Bad Businesses and Dangerous Products Rise to the Top πŸ’£

Published: January 21, 2023; Updated: September 25, 2024 Filed Under: Internet, Miscellaneous, Scams

Fake reviews and bogus ratings

The UK and USA consumer market regulators plan to take action against the dangers of bogus ratings, but how did fake online reviews gain such a foothold?

Computer Says No: Does Your Website Work for People with Disabilities? β™Ώ

Published: December 18, 2020; Updated: September 17, 2024 Filed Under: Design, Internet, Legal, Web Development, WordPress

Photo of a dog wearing large glasses using a computer tablet

The 2020 surge in internet use has led to record levels of online activity. It’s high time for businesses to check that their apps and websites are fully accessible to all.

Small Biz Owners “Trapped” Using Email Addresses Belonging to Internet Service Providers 🪤

Published: September 25, 2020; Updated: June 19, 2023 Filed Under: Internet, Miscellaneous

Photo of a person typing on a laptop keyboard

Don’t build your personal and professional life around the complimentary “free” email addresses supplied by your broadband provider. It shouldn’t need to be said, but apparently it does.

Small Businesses Finally Start Marketing… and All It Took Was a Global Pandemic 🏁

Published: July 28, 2020; Updated: July 20, 2023 Filed Under: Internet, Marketing, Operations, Social

Photo of a boxer preparing for a fight

During COVID lockdowns, many small businesses stumbled across effective marketing strategies as a direct result of trying to stay altruistically relevant.

Privacy and Data Protection is a Matter of Life and Death ☠️

Published: May 22, 2018; Updated: September 13, 2023 Filed Under: Internet, Legal, Security

Elizabeth Denham

A data protection failing can threaten everything from a person’s bank account to their life, or, at the very least, cause damage and stress.

UK Businesses Electronically Processing Data Are Legally Required to Register with the ICO πŸ‘₯

Published: February 13, 2018; Updated: March 5, 2024 Filed Under: Internet, Legal, Marketing, Operations

Do you run a UK company, partnership or sole proprietorship in which you electronically collect and keep data that identifies individuals? You need to notify the Information Commissioner’s Office, which is the independent regulator enforcing the laws that govern privacy.

Stolen Credit Card Email Scam Targets Small Businesses and Service Providers 💳

Published: January 30, 2018; Updated: August 29, 2023 Filed Under: Internet, Legal, Miscellaneous, Scams, Security

Hand holding a credit card in front of a laptop computer

Get wise to this socially-engineered credit card fraud operation that hinges on the recipient invoicing someone who is not who they say they are for a project that doesn’t exist.

How Safe Is Your Password from the $450 Billion Cybercrime Industry? 😈

Published: September 12, 2017; Updated: March 5, 2024 Filed Under: Internet, Scams, Security

Cyber criminal wearing a hooded top

How strong is your password? In 2016, cyber criminals profited $450 billion and show no signs of slowing. We need to be on a war footing.

Argh! Why Does Google Delete Genuine Business Reviews? 🤖

Published: March 14, 2017; Updated: September 7, 2023 Filed Under: Internet, Marketing, Software

Deleted Google My Business Reviews

Google deletes genuine “My Business” reviews by real customers. The frustration is incredible. Can the reviews be restored? Let’s find out…

Browser Ad Blockers are Destroying Website Functionality and Killing Content 🛑

Published: August 9, 2016; Updated: September 8, 2023 Filed Under: Internet, Web Development

Browser Ad Blocker

While the blocking of aggressive advertising in web browsers is common, the side effects are that overzealous ad blockers damage core website functionality and mute genuine content…

Theresa May’s Snoopers’ Charter Gives Unprecedented Legal Surveillance Power to Spooks

Published: July 12, 2016; Updated: April 3, 2018 Filed Under: Internet, Legal

Theresa May's Snooper's Charter

Theresa May is coming for you, big or small, guilty or innocent. She wants to legally hack your internet devices under the Investigatory Powers Bill…

Vote “Remain” in the EU: Britain is a Steadying Hand on Digital Law Madness

Published: June 8, 2016; Updated: February 18, 2020 Filed Under: Internet, Legal, Web Development

EU digital law gavel and laptop

Vote “Remain”. Britain is a parental chaperone on EU digital policy, is negotiating better terms and has MEPs to represent our interests. We can do more from the inside…

Pssst! 16 Sneaky Snooping Tools for Spying on Competitors

Published: January 12, 2016; Updated: February 18, 2020 Filed Under: Internet, Software

Jesse and Mike in Breaking Bad Stakeout

Take advantage of these free online tools and dig up data on on business competitors. Set up a digital stakeout and discover what your rivals are doing online…

Podcast Beginner? Experiment with Soundcloud, Free

Published: September 16, 2015; Updated: February 18, 2020 Filed Under: Audio, Internet, Marketing, Social

Free Podcastinf for Beginners

Podcasting is effective, passive and low cost marketing. Get started for free with SoundCloud and reach your audience in the audio format…

How to Comply with Google’s EU Cookie Ultimatum 🔧

Published: September 1, 2015; Updated: September 8, 2023 Filed Under: Internet, Legal, Video, Web Development

Google Cookie Requirements EU Law

Google have emailed webmasters warning them they must comply with the European Union website visitor cookie user consent policy by 30th September 2015…

Boost Your Biz Using Local Web Directory Listings

Published: August 21, 2015; Updated: April 15, 2017 Filed Under: Internet, Marketing

Boost Your Biz Using Local Web Directory Free Info Listings

In this 10 minute video I demo the value of free online business listing directories for the purpose of publishing your business information to be discovered by search engine users…

What I Learned as a Google Search Engine “Rater” 🔍

Published: July 26, 2015; Updated: October 12, 2023 Filed Under: Internet, Miscellaneous

My Experience as a Search Engine Quality Rater-Blog-Post

In 2008 I worked for an Irish technology company contracted by Google to perform search engine testing. Did I learn anything important about SEO?

Seriously? The European Parliament Want to Ban Hyperlinks?

Published: June 16, 2015; Updated: October 22, 2016 Filed Under: Internet, Legal

European Parliament Legal Affairs Committee Links

In June 2015 the European Parliament take a vote on a copyright policy report to stop webmasters freely linking to or sharing content across the web…

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  • Is Generative Engine Optimisation (GEO) the Answer to the Future of Search? 🎨
  • How Hiding Your Phone Number and Using a Booking System Repels Time Wasters and Helps “Positioning” πŸ—“οΈ
  • “Fucking Good Content” – Dan Kelsall (Book Review) πŸ“˜
  • Scam Poetry: The Time I Was Recruited to the Cult of Amway ⚠️
  • A Story of Seductive Social Media Success and Neglected Email Strategy 🏚️
  • The Classic Social Media Trend Destined to Ruin Your Business 😭
  • Looking for Online Work? Don’t Fall for this Fake Hays Recruitment WhatsApp Scam ⚠️
  • Cream of the Crap: How Fake Reviews, Bad Businesses and Dangerous Products Rise to the Top πŸ’£
  • Exposed: The Hong Kong Investment “Fraud Recovery” Scammer Deceiving Victims πŸ€‘
  • Computer Says No: Does Your Website Work for People with Disabilities? β™Ώ
  • Chinese Tinder Profiles Are Using Photos of Pretty Girls to Scam “Investors” πŸ’‹
  • Small Biz Owners “Trapped” Using Email Addresses Belonging to Internet Service Providers 🪤
  • In the Pandemic, QR Codes are Finally Proving Worthy in the West 😷
  • Small Businesses Finally Start Marketing… and All It Took Was a Global Pandemic 🏁

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