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Small Biz Geek

Small Biz Geek

Small business design, marketing & technology issues

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A journal on small business design, marketing & technology

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The Internet

The posts below are related to the subject of the internet...

Beginner’s Tips for Email Marketing Strategies

By Small Biz Geek on June 3, 2014 · Filed Under: Internet, Marketing Updated: March 23, 2015

Email campaign optimisation

Successful email marketing campaigns are based on preparation, clear messages, proper delivery, and analysis. Here are some tips to help you…

How to Beat Anti-Social Media Marketing

By Small Biz Geek on May 20, 2014 · Filed Under: Internet, Marketing, Social Updated: April 15, 2017

Anti-Social Media Marketing

When you begin your social media marketing activity, look objectively at your business messages and think what exactly you are bringing to the table…

5 Ways to Make Your Small Business Look Bigger

By Small Biz Geek on April 8, 2014 · Filed Under: Design, Internet, Marketing, Operations Updated: March 23, 2015

Big Fish

There are a few creative ways to use technology and resources to improve the perception of our operation. We can apply a more professional veneer…

Local Business Content Marketing Ideas

By Small Biz Geek on February 27, 2014 · Filed Under: Internet, Marketing, Social, Video Updated: April 15, 2017

Local Business Content Marketing Ideas

A local business should be thinking of how to connect with customers instead of broadcasting. If your product/services are as good as you believe, prove it…

Cookies, Privacy and Permission: Is Your Website Legal?

By Small Biz Geek on February 25, 2014 · Filed Under: Internet, Legal, Video, Web Development Updated: April 15, 2017

Cookies Privacy and Permission Is Your Website Legal

All websites operating in the UK and Europe need to ensure they are complying with EU data protection legislation…

Twitter Mood Predicts Market Trends?

By Small Biz Geek on January 21, 2014 · Filed Under: Internet, Marketing, Social Updated: March 23, 2015

As a small business you may be interested in a piece of research suggesting that Twitter can foresee the general mood of financial markets…

Facebook Are In Business to Make Money, Not Friends

By Small Biz Geek on January 7, 2014 · Filed Under: Internet, Marketing, Social Updated: March 23, 2015

Facebook Revenue System

Our favourite social network may have started as Mark Zuckerberg’s dorm room pet project but we must remember it is public property with a profit margin…

Google Plus Brand Page Backlink Tips

By Small Biz Geek on December 10, 2013 · Filed Under: Internet, Marketing, Social Updated: April 15, 2017

Google Plus Brand Page Backlinks- Promote Your Website & Other Social Media

Are you using a Google Plus Brand page? Make sure you’re getting the most out of it for potential referral traffic to your website and other social channels…

Should You Expand Your Small Business Abroad?

By Small Biz Geek on September 24, 2013 · Filed Under: Internet, Operations Updated: October 26, 2016

World Map

Some thoughts on the idea of expanding your small business into foreign markets. The internet makes this easy but there are hundreds of details to consider…

The Power of Google Plus for Local Businesses

By Small Biz Geek on September 17, 2013 · Filed Under: Internet, Marketing, Social Updated: April 15, 2017

The Power of Google Plus for Local Businesses

Social media sites are continuing to gain influence in Google’s ranking algorithm. Naturally, Google favour their own Google Plus social tools in search results…

The Long Term View on Digital Marketing

By Small Biz Geek on August 25, 2013 · Filed Under: Internet, Marketing, Social, Web Development Updated: April 15, 2017

Think Long Term for Your Small Biz Digital Marketing

With Google’s ongoing search algorithm updates/penalties the emphasis for internet marketing is on content, sharing, value, sociability, engagement, and community…

Create a Twitter Automatic Voucher Code System

By Small Biz Geek on March 26, 2013 · Filed Under: Internet, Marketing, Sales, Social, Web Development Updated: May 13, 2015

How to Create a Twitter Automatic Voucher Code System

Using Twitter and the Twitter API you can customise their website embedded widgets feature and turn it into a DIY voucher code display system…

Fast Food Restaurant Owner? Market Your Menu with QR Codes

By Small Biz Geek on March 12, 2013 · Filed Under: Internet, Marketing, Web Development Updated: May 13, 2016

Restaurant Owner? Market Your Menu with QR Code Flyers

If you run a fast food outlet, cafe or eatery, are you driving traffic to your website or other web properties using QR codes?

Increase eBay Feedback and Search Engine Ranking

By Small Biz Geek on March 9, 2013 · Filed Under: Internet, Sales Updated: February 27, 2015

Increase Your eBay Feedback and Search Engine Ranking

Here’s a technique many eBay sellers use to quickly increase feedback. The positive reciprocation between sellers/buyers helps them stand out in product listings…

Link Bait Specific CommentLuv Blog Posts to Market Your Website

By Small Biz Geek on March 5, 2013 · Filed Under: Internet, Marketing, Social Updated: March 23, 2015

Link Bait Specific CommentLuv Blog Posts to Market Your Web Content

CommentLuv is an RSS blog comment system that fetches the link of your latest post and adds it below a text comment. This has potential for marketing a website…

Small Business Website – DIY Vs Pro

By Small Biz Geek on January 2, 2013 · Filed Under: Design, Internet, Marketing, Web Development Updated: March 10, 2015

Small Business Website - DIY Vs Professional

There’s no question about it: a website is essential for any small business. If you don’t exist on the web, you’re creating unnecessary inconvenience…

Increase eBay Clicks With YouTube Videos

By Small Biz Geek on October 6, 2012 · Filed Under: Internet, Marketing, Sales Updated: May 3, 2016

Increase eBay Sales with Embedded YouTube Videos

If you’re selling an item on eBay, think about filming a video of the item with and uploading it to YouTube. Most mobile phones have a camera so it’s achievable…

How to Set Up QR Code Tracking

By Small Biz Geek on September 18, 2012 · Filed Under: Internet, Marketing, Web Development Updated: March 23, 2015

Set up QR Codes Tracking

Are you using QR codes on leaflets, flyers, business cards and other materials? Discover how to track the number of scans/visits on your QR code URL…

Domain Squatting: Buy & Keep the Best URLs

By Small Biz Geek on October 29, 2010 · Filed Under: Internet, Marketing, Web Development Updated: February 27, 2015

If you run a small business in a local community, consider buying keyword rich URLs for uncompetitive online spaces and building a web property around it…

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Hello, my name is Darren, a 34-year-old business enthusiast eager to learn and do good work.

I’m a website builder for hire working with small to medium businesses.

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Recommended Books

Don't Make Me think - Steve Krug

“Don’t Make Me Think: Revisited” – Steve Krug (Book Review)

A person of average technical ability must be able to navigate your website easily. This is required reading for anyone wanting to create a better experience for their visitors…

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  • “Don’t Make Me Think: Revisited” – Steve Krug (Book Review)
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