• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Home
  • Good Books
  • Tools
  • Blog
  • Darren
  • Contact
  • Hire Me
Small Biz Geek

Small Biz Geek

Small Business Design, Marketing & Technology Journal

Solving small business design, marketing & tech problems

  • The Internet
  • Marketing
  • Graphic Design
  • Web Dev
  • Web Design
  • Social Media
  • Privacy & Security
  • Tech
  • Misc

What I Learned as a Google Search Engine “Rater” 🔍

Published: July 26, 2015; Updated: October 12, 2023 Filed Under: Internet, Miscellaneous

Back in 2008 I was making strides to some kind of online income and for about 6 months held the position of “Internet assessor/quality rater” with a company called LionBridge Technologies.

My Experience as a Search Engine Quality Rater-Blog-Post

This Ireland-based software testing organisation is (or was) contracted by one particular well known search engine who, to my knowledge, still outsource data entry and analysis tasks to LionBridge.

I have always been afraid that if I reveal the name of the search engine somehow my sites will be de-indexed from the web and I would be kidnapped in the middle of the night! 🙊

But that seems ridiculous now especially because there is an interview on Search Engine Land with one of these raters.

So who was LionBridge contracted by? Google. 

Most webmasters have always known this job exists but I guess they never had any opportunity to apply for the job. It was an accidental discovery for me and I honestly thought it was some kind of online job scam. 🧐

Google’s Secrets?

Since all search engines are based on algorithms and keyword filtering, real people are drafted up in order to manually check and analyse the data. 🖥️🤓

My job, on a freelance basis, involved sifting through numerous queries and websites, submitting rationalised quality ratings to help improve the search engine. It certainly wasn’t easy work. 😓

The Mythical Search Engine Raters

Those who weren’t in the know seemed to regard the mythical PDF instruction guide that came with the job somehow comparable to finding out the recipe for Coca Cola, discovering the Big Mac sauce formula or knowing how to cook Walter White’s blue meth.

It was nothing of the sort. I can honestly tell you it has not given me any search engine optimisation advantages.

What I did learn was that the Big G were constantly trying to improve their results and dispense with the spam. If anything, it made me realise how much garbage is online. 👀

Update: Google have revealed the PDF instruction manual that was provided by LionBridge!

The PDF was used as revision source material for the exam I had to do before getting the job. I also referred to it constantly while doing the job, which was encouraged by my employers. 🗒️

You can view the PDF here.

How I Got The Job

Prior to being taken on I was required to send in a CV/resume in addition to answering detailed email questions. As well as reading, agreeing to and signing a non disclosure agreement, a two part exam was studied for. 🧑‍💻

Below is a scanned copy of the original NDA. I have blacked out certain parts. 👇

Non Disclosure Agreement

Frustrations of the Role

The nature of the work was very much “compartmentalised” meaning that the subcontractees were deliberately kept in the dark about most things. This is obviously because Google cannot risk any kind of security leak, well at least at the time anyway. 🤫

Everything was sent by email or via the online dashboard we logged into. It would have been nice to talk to somebody by phone but that NEVER happened. 🕵️‍♀️🤐

LionBridge task screenshot

I have lifted this screenshot from another article. I wish I had taken some screenshots back in 2008 as souvenirs but it never occurred to me that I might one day mention the job on a blog.

Lonely, Difficult

We couldn’t even confer with other employees. The workaround for this was to use a secret alias on a forum and swap tips with the other workers. It felt kind of lonely doing this job, and at times I was absolutely bored to tears. 🥱

It was clear to me that some of the other workers found the job frustrating and were considering leaving. Some were terminated because their performance was “under par”. ⌛🔬

Seeing as others are now talking about it publicly on sites like Search Engine Land it doesn’t seem like a big deal if I discuss it too. I’m not Edward Snowden!

The tasks were sometimes very difficult. In fact I could feel that if I did the job long term it would become a source of anxiety or mental stress. 🧩😤

Hours, Pay, Taxes

The pay was okay with tax responsibility falling to myself. Hours were worked whenever I liked and ranged from 10 – 20 per week. I always received my pay by wire transfer on time which was in Euros, so the currency exchange rate was a factor in earnings. 📈🤔

It took a long time for my final pay transfer to come through. It was almost a month late. 🙄

Why I Quit

The reason I left this job is because I was offered something design-related elsewhere with more hours and more money. Despite the work being used for Google’s search engines, the work was dull. 

I was under the impression I would turn into some kind of search engine tech whiz kid. Like I already said, that never happened, but that’s fine – it was basically data entry, which appeals to certain people more than it does me! ⌨️

What I Learned

I really cannot tell you anything interesting about SEO as a result of this job from an insider’s point of view. The inner workings of the world’s biggest tech corp will remain secret. 🧑‍🔧

It really taught me that data entry was not really for me and that Google closely guard their algorithm. I was just another diligent worker bee following instructions and picking up my pay cheque. 👤💶

It made me realise work has to excite me. Data analysis just doesn’t push my buttons, not for 9 Euros an hour, anyway. 😑

Are You Interested?

If you are interested in search engine rating work by all means check out the link at the bottom of this page. I seriously advise you do plenty of research first though. After jumping through all the hoops you might not like the work at all. 

One final piece of advice: LionBridge don’t take on the same raters more than once. They have a weird policy about that. 🤨

LionBridge Careers

Be aware that there might not be any “rater” jobs going at this point in time. There are similar roles that are often home based and these might appeal to you instead.

There is a search form that you can use to browse job keywords and categories here, but I’m not sure if these are home based.

LionBridge Technology

There IS a home-based jobs section too, and the layout now is quite a bit different than it was back in 2008. If you look at this section, you’ll see this is dedicated to online only roles.

A world map shows different regions you can click and explore. If you’re from the UK, you’ll want to click the Europe section and choose United Kingdom from the drop down list.

LionBridge Online Jobs

Your best bet is to check back regularly to see if anything comes up. Be prepared to send over scanned copies of forms of ID including your passport or birth certificate.

I should probably also say, LionBridge might not even be partnered with Google anymore, but the nature of the work available through LionBridge will certainly be similar in nature (I heard they were contracted by Yahoo! at some point).

LionBridge Technologies – General careers section


More About Online Work-at-home Jobs

 ⚠️ Looking for Online Work? Don’t Fall for this Fake Hays Recruitment WhatsApp Scam

✊ Unable to Meet in Person? Communicate Stress-Free with Online Audio/Video

You Might Also Be Interested In...

  • Browser Ad Blockers are Destroying Website Functionality and Killing Content 🛑
  • Pssst! 16 Sneaky Snooping Tools for Spying on Competitors
  • Is Generative Engine Optimisation (GEO) the Answer to the Future of Search? 🎨

Filed Under: Internet, Miscellaneous Tagged With: Analysis, Data, Google, Online Job, Research, SEO, testing

About Small Biz Geek

I'm Darren, helping small businesses with design, marketing & tech.

Small Business Website Design

Do you need help with something web related?

Hire Me

Reader Interactions

Subscribe to Blog Feed by Email

Your email address won't be shared. You'll never be spammed. Check your inbox to confirm opt-in.

Add Your Thoughts Cancel reply

Your email address is safe and will NOT be shared with anyone else.

Hateful, spammy or abusive comments will not be tolerated.

For more information please see the comment policy.

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Primary Sidebar

Search Website

Latest Blogs

  • Is Generative Engine Optimisation (GEO) the Answer to the Future of Search? 🎨
  • How Hiding Your Phone Number and Using a Booking System Repels Time Wasters and Helps “Positioning” 🗓️
  • “Fucking Good Content” – Dan Kelsall (Book Review) 📘
  • Scam Poetry: The Time I Was Recruited to the Cult of Amway ⚠️
  • A Story of Seductive Social Media Success and Neglected Email Strategy 🏚️
  • The Classic Social Media Trend Destined to Ruin Your Business 😭
  • Looking for Online Work? Don’t Fall for this Fake Hays Recruitment WhatsApp Scam ⚠️
  • Cream of the Crap: How Fake Reviews, Bad Businesses and Dangerous Products Rise to the Top 💣
  • Exposed: The Hong Kong Investment “Fraud Recovery” Scammer Deceiving Victims 🤑
  • Computer Says No: Does Your Website Work for People with Disabilities? ♿
  • Chinese Tinder Profiles Are Using Photos of Pretty Girls to Scam “Investors” 💋
  • Small Biz Owners “Trapped” Using Email Addresses Belonging to Internet Service Providers 🪤
  • In the Pandemic, QR Codes are Finally Proving Worthy in the West 😷
  • Small Businesses Finally Start Marketing… and All It Took Was a Global Pandemic 🏁

Footer

Primary Navigation

Home
About Darren
Good Books
My Tools
Blog Posts
Hire Me
Contact Me

Derby & Nottingham Area

The Internet
Marketing
Graphic Design
Website Development
Website Design
Social Media
Technology
Miscellaneous
Privacy & Security

Let’s Connect

Twitter
YouTube
LinkedIn
RSS

Small Business Blog · Privacy Policy · Commenting Policy · Website Disclaimer · ICO number: ZA305900


Written and designed by Ilkeston Web Design

  • Home
  • Good Books
  • Tools
  • Blog
  • Darren
  • Contact
  • Hire Me