Diversify your business marketing strategy beyond the social media “rug pull” to safeguard yourself from those predictably uncertain Big Tech changes.
Planning
Don’t Be a Boring Bastard! Use Your Business Website “About” Page to Build Trust with Prospects 🥰
Don’t allow your business website “About” page to be a predictable romp through all the cliches we’ve seen before. Leave out the bragging and chest beating. Do this instead…
Vote “Remain” in the EU: Britain is a Steadying Hand on Digital Law Madness
Vote “Remain”. Britain is a parental chaperone on EU digital policy, is negotiating better terms and has MEPs to represent our interests. We can do more from the inside…
17 Detailed Twitter Tips for Hosting a Successful Tweet Chat
Are you a social media manager or small biz owner developing a Twitter community? In this instruction guide, I reveal my best tips for hosting an amazing tweet chat…
Pssst! 16 Sneaky Snooping Tools for Spying on Competitors
Take advantage of these free online tools and dig up data on on business competitors. Set up a digital stakeout and discover what your rivals are doing online…
Overwhelmed by Web Design? Use This 10 Step Project Checklist and Stay in Control
Are you a web design client or consultant? Do you need to track project progress? This website checklist is a coherent action plan for setting priorities and better managing your time…
2 Advantages of Using PNG instead of JPEG on Your Website 📰
What format do you save your digital images to? Would you like to take advantage of background transparency? Try the PNG format…
Plan Your Website On Page SEO: Free Excel Template 🚧
The next time you build, develop or SEO a website, consider using this handy free Excel spreadsheet document designed to help organise on page data…
Never Be Late for #Tweet Chats with Google Calendar Reminders (Free)
Do you participate in Twitter tweet chats? Do you sometimes forget to attend? With Google’s calendar SMS tool you can receive reminder alerts on your phone…
Leverage Seasonal Sales Trends
How the peaks and dips of seasonal sales trends offer a window of opportunity for pushing sales…
The Dreaded Marketing Plan: Do You REALLY Need One?
Your marketing plan exists for identifying price points, markets, costs and competition. Here are some tips for coming up with a coherent plan of action…
Local Business Content Marketing Ideas 🍎
A local business should be thinking of how to connect with customers instead of broadcasting. If your product/services are as good as you believe, prove it…
Small Business Website – DIY Vs Pro ⚖️
There’s no question about it: a website is essential for any small business. If you don’t exist on the web, you’re creating unnecessary inconvenience…
Are People Serious About Starting Businesses?
According to the StartUp Britain website, 2012 had the most business start ups in the UK. But what about the wind-downs and unsuccessful ventures?
Domain Squatting: Buy & Keep the Best URLs 🔮
If you run a small business in a local community, consider buying keyword rich URLs for uncompetitive online spaces and building a web property around it…