Transform your homepage into a sales letter that speaks to customer needs, builds trust, and drives conversions with strong, clear messaging.
Sales
A Story of Seductive Social Media Success and Neglected Email Strategy 🏚️
As much as you love social channels, be smart by strategically optimising business operations, sales processes and leads with website email forms.
In the Pandemic, QR Codes are Finally Proving Worthy in the West 😷
In western society QR codes have been mostly regarded as an ugly marketing gimmick, but they’re now proving valuable as a logistical solution to the virus problem.
Nuisance Calls, Emails and Empty Promises: The Bungling Incompetence of Yell.com 🙉
I’ve honestly had it with Yell, or hibu, or whatever their trading name is. This outfit doesn’t understand the meaning of the words “please stop calling me”. Their services are rubbish too.
“Youtility” by Jay Baer (Book Review) 📘
Thanks to pixels and psychological tact, the classic advertising model has been superseded by marketing based on being useful and helping people, says Jay Baer in his book Youtility…
“How to Win Friends and Influence People” by Dale Carnegie (Book Review) 📘
The greatest book ever written on human relations deserves the attention of anyone running a business. Persuasion and influence is priceless yet the book is inexpensive…
Simple DIY Excel Customer Management Database 🗒️
Small Businesses are advised to keep sales/enquiry records in a spreadsheet as part of their customer management activities…
Increase eBay Feedback and Search Engine Ranking
Here’s a technique many eBay sellers use to quickly increase feedback. The positive reciprocation between sellers/buyers helps them stand out in product listings…
Increase eBay Clicks With YouTube Videos
If you’re selling an item on eBay, think about filming a video of the item with and uploading it to YouTube. Most mobile phones have a camera so it’s achievable…