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Small Biz Geek

Small Biz Geek

Small Business Design, Marketing & Technology Journal

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A Journal on Small Business Design, Marketing and Technology

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Books I Like, Own & Recommend

Here are a collection of reviews of books useful to small businesses and the self-employed. These are a mixture of inspirational and practical paperback books well worth your time.

“Don’t Make Me Think: Revisited” – Steve Krug (Book Review)

By Small Biz Geek on November 14, 2017 · Filed Under: Books, Design, Web Development Updated: September 4, 2020

Don't Make Me think - Steve Krug

A person of average technical ability must be able to navigate your website easily. This is required reading for anyone wanting to create a better experience for their visitors…

“Youtility” by Jay Baer (Book Review)

By Small Biz Geek on December 13, 2016 · Filed Under: Books Updated: May 10, 2019

Youtility by Jay Baer

Thanks to pixels and psychological tact, the classic advertising model has been superseded by marketing based on being useful and helping people, says Jay Baer in his book Youtility…

“How to Win Friends and Influence People” by Dale Carnegie (Book Review)

By Small Biz Geek on March 8, 2016 · Filed Under: Books Updated: May 10, 2019

How to Win Friends and Influence People by Dale Carnegie

The greatest book ever written on human relations deserves the attention of anyone running a business. Persuasion and influence is priceless yet the book is inexpensive…

“Six Pixels of Separation” by Mitch Joel (Book Review)

By Small Biz Geek on October 13, 2015 · Filed Under: Books Updated: May 10, 2019

Six Pixels of Separation by Mitch Joel

Published in 2009, Six Pixels of Separation shines a light on the digital space and holds up successful examples of the use of online channels for business…

“Virtual Freedom” by Chris Ducker (Book Review)

By Small Biz Geek on July 14, 2015 · Filed Under: Books Updated: May 10, 2019

Virtual Freedom by Chris Ducker

In this book, virtual CEO and former micro-managing control freak Chris Ducker shows how to escape daily drudgery through careful outsourcing…

“Tribes” by Seth Godin (Book Review)

By Small Biz Geek on June 16, 2015 · Filed Under: Books, Video Updated: May 10, 2019

Tribes book by Seth Godin

“Tribes” by Seth Godin has earned cult status among niche marketers and makes a strong argument for building movements by connecting with like-minded individuals…

“The Google Story” by David A. Vise (Book Review)

By Small Biz Geek on March 23, 2015 · Filed Under: Books Updated: May 10, 2019

The Google Story book

Are you interested in the origins of the biggest tech start-up story of our time? Discover Google’s humble beginnings and the two guys behind it…

“Purple Cow” by Seth Godin (Book Review)

By Small Biz Geek on January 6, 2015 · Filed Under: Books Updated: May 10, 2019

Purple Cow Book

Broadcast driven campaign advertising is dead. Mass markets are saturated. Production innovation and niche marketing is alive and well. Are you a Purple Cow?

“Dear Entrepreneur” by Danny Bailey and Andrew Blackman (Book Review)

By Small Biz Geek on November 11, 2014 · Filed Under: Books Updated: May 10, 2019

Dear Entrepreneur

Packed with war stories, inspiration, encouragement and calls to action, “Dear Entrepreneur” is a handy companion book to top up your energy on dull days…

“Poke The Box” by Seth Godin (Book Review)

By Small Biz Geek on December 17, 2013 · Filed Under: Books Updated: May 10, 2019

Poke the Box - Seth Godin book

When was the last time you did something for the first time? “Poke the Box” is Seth Godin’s challenge to be more experimental and less afraid of failure…

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Hello, my name is Darren, a 36-year-old business enthusiast eager to learn and do good work.

I’m a website builder for hire working with small to medium businesses.

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Recently Read Book

Don't Make Me think - Steve Krug

“Don’t Make Me Think: Revisited” – Steve Krug (Book Review)

A person of average technical ability must be able to navigate your website easily. This is required reading for anyone wanting to create a better experience for their visitors…

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