Advertising (Storify timeline)
Q1. Advertising must provide a consumer benefit or solve a problem. What is your approach to advertising your small business?
Q2. Digital ads are revolutionary. Is traditional broadcast-style advertising of the classic media empire really dead?
Q3. Does the orthodoxy of the “big splash” ad hold true today or should we be looking to smaller, cheaper, consistent ads?
Q4. Cost-conscious businesses are forced to look for lower cost methods of advertising. Would anyone like to suggest ideas?
Q5. What can we do to persuade social media spammers to give up the endless bombardment of attention seeking spin? FFS.