Small Businesses are advised to keep sales/enquiry records in a spreadsheet as part of their customer management activities…
Marketing
Leverage Seasonal Sales Trends
How the peaks and dips of seasonal sales trends offer a window of opportunity for pushing sales…
Web Designers: Create Community Websites to Promote Your Services
A good way to promote your local website design business is to create a website providing something of value or that solves a problem in the community…
Future Privacy Regulations: How Will These Affect Telemarketers?
Over the years the telemarketing industry has gotten away lightly in terms of regulations. This is changing as the EU rolls out greater data protection laws…
Beginner’s Tips for Email Marketing Strategies
Successful email marketing campaigns are based on preparation, clear messages, proper delivery, and analysis. Here are some tips to help you…
How to Beat Anti-Social Media Marketing 🤜🏼
When you begin your social media marketing activity, look objectively at your business messages and think what exactly you are bringing to the table…
The Dreaded Marketing Plan: Do You REALLY Need One?
Your marketing plan exists for identifying price points, markets, costs and competition. Here are some tips for coming up with a coherent plan of action…
Local Business Content Marketing Ideas 🍎
A local business should be thinking of how to connect with customers instead of broadcasting. If your product/services are as good as you believe, prove it…
Cookies, Privacy and Permission: Is Your Website Legal? 👨⚖️
All websites operating in the UK and Europe need to ensure they are complying with EU data protection legislation…
Peter Parker, Marketer
How could Peter Parker use his superhero alter ego for legal profit? Modern technology, cool design and genius marketing could keep Spider-Man minted…
Facebook Are In Business to Make Money, Not Friends
Our favourite social network may have started as Mark Zuckerberg’s dorm room pet project but we must remember it is public property with a profit margin…
“Poke The Box” by Seth Godin (Book Review)
When was the last time you did something for the first time? “Poke the Box” is Seth Godin’s challenge to be more experimental and less afraid of failure…
Google Plus Brand Page Backlink Tips
Are you using a Google Plus Brand page? Make sure you’re getting the most out of it for potential referral traffic to your website and other social channels…
Business Card Idea: Hand Stitched Price Tag
If your business is arts/crafts related you might be interested in these hand made business cards. I use them whenever I sell artwork in locally…
The Power of Google Plus for Local Businesses
Social media sites are continuing to gain influence in Google’s ranking algorithm. Naturally, Google favour their own Google Plus social tools in search results…
The Long Term View on Digital Marketing
With Google’s ongoing search algorithm updates/penalties the emphasis for internet marketing is on content, sharing, value, sociability, engagement, and community…
Create a Twitter Automatic Voucher Code System
Using Twitter and the Twitter API you can customise their website embedded widgets feature and turn it into a DIY voucher code display system…
Fast Food Restaurant Owner? Market Your Menu with QR Codes 🍔
If you run a fast food outlet, cafe or eatery, are you driving traffic to your website or other web properties using QR codes?
Link Bait Specific CommentLuv Blog Posts to Market Your Website
CommentLuv is an RSS blog comment system that fetches the link of your latest post and adds it below a text comment. This has potential for marketing a website…
DIY Laminated Printed QR Code 🖨️
Here is a low cost method for experimenting with printed weather proof QR codes to promote a local product or service on a website…